Identity, Part 2: Choose the Right Label for Yourself

Choose an identity that will make you successful with women

Every single guy has the ability to be successful with women. It’s not that some guys have it and other guys don’t. There’s no gene for success with women. ALL of us guys have it within us. We all have the masculinity that women love.

So what’s in the way of our success?

Well, there’s inner-game issues and outer-game issues.

Outer-game is about all the skills. That’s important. No doubt.

But without the right IDENTITY, or inner-game, all the skills in the world will be little better than a band-aid. Outer-game heals only the surface. But what you believe about yourself, your IDENTITY, will determine your success from the inside out.

Identity is really only a label. Be careful of the labels you put on yourself and the labels other people try to put on you. Give yourself a label that will make you more successful with women. Guess what? Your behavior will become consistent with that label.

Here’s another way of putting it.

People think they can change their behavior.

A smoker tries to quit, an obese person tries to eat less. And they fail. Why?

You can NEVER change your behavior. You have to change your identity first. Change the way you think of yourself. A smoker has to eliminate the label “smoker.” An obese person has to stop thinking of himself as someone who’s “fat.” Change the label first, even if you don’t see it yet, and the behavior will follow. Labels are like a self-fulfilling prophesy.

So, if you think of yourself as someone who’ll never be successful with women, you’ll act like that. But if you change the label and identify yourself with someone who’s irresistible to women, you’ll act more successful with women.

Change your identity first.

Decide who you want to become. And don’t “become” that person. BE that person RIGHT NOW! Now’s the time. Not later, but right now.

Speak, feel, act like a man who’s successful with women.

Now, you might hear a lot of people laugh at you and say no you “can’t” and reinforce those negative labels on you. The closest people in your life, your family and friends, will say these things to you. They’ve known you a certain way and have pigeon-holed you a certain way and they’ll resist your change.

Don’t let them.

YOU define who you are. YOU judge yourself. YOU get to determine whoever the hell you are and what you want. PERIOD.

And if you screw up along the way and get rejected by women, it’s okay. Just don’t let the screwup define you. You can screw up, but don’t be a “screwup.” You can do something stupid, but it doesn’t mean you’re “stupid.” You can do something terrible, but it doesn’t mean you’re a “terrible person.”

If you start to think you’re a “terrible person,” you’ll probably start doing more terrible things. Because that’s your identity. Do you think correctional institutions really correct behavior, or do they just reinforce a person’s identity as a “terrible person”? Don’t get me started. That’s a whole other story.

The point is, the mistakes you make aren’t your identity. It’s not permanent.

Some labels are beneficial, though. If that label or identity that brings you confidence and freedom, it will help you rather than hinder you. If you make your identity one that’s confident and one who knows how to make women feel wonderful… Your brain will figure out ways to make this come true.

So, be actively aware of any deep-seated beliefs about yourself that might be holding you back. So many of us are unconscious of the beliefs that don’t help us. Then ask who you really are at your deepest level. What is that spark in you, that divine flame, that’s been smothered? That’s who you really are.

Once you figure out who you truly are, FUSE with that identity. Step into the body of a man who’s successful with women. And emulate him. You get to decide. The rest is history.

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